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Digital Fuel Innovations focuses on content, development & products aimed at invigorating the sports, racing and betting sector.

Our team operates from Sydney, with the core focus being the Australasian market place. With the changing landscape and ongoing migration from retail to online betting and customers ever increasing demand for live streaming and content, Digital Fuel Innovations offers innovative and bespoke strategies.

We draw from years of experience within the worldwide gambling industry. Our team are forging relationships between international partners and suppliers to bring innovation to wagering and media companies that are operating in Australia and Asia.

In equal measure the number of sports and racing bodies who have not fully maximised the opportunities that the gaming sector has to offer can call upon Digital Fuel Innovations to develop strategic plans to grow internationally, increase domestic revenues and enhance their existing customer experience.

Meet Your Consultants

Edward Beesley

Edward Beesley

Product and Strategy Adviser

A pioneer of content, commercial strategies and digital products within the betting, racing and sports sector.

Toby Oddy

Toby Oddy

CEO & Founder

A Godfather of digital marketing in online wagering; worked for Coral, Ladbrokes, Mansion and the Tote.



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